Backstory (formerly People.ai) vs Regie.ai
Two Sales AI tools, side by side. Both are verified against their own live sites. Here is what each does well and who it is for, so you can choose what fits.
Backstory (formerly People.ai)
www.backstory.ai
AI revenue intelligence that captures activity and maps it to pipeline.
Best forCROs and VPs of Sales who need defensible pipeline visibility and forecast confidence.
What it doesBackstory, formerly People.ai, is an AI revenue intelligence platform for sales leadership. It automatically captures emails, meetings, calls and chats across existing tools and maps them to the pipeline to detect deal risks such as stalled deals, disengaged buyers and missing stakeholders. It provides pipeline intelligence on viable versus unlikely deals, next-step guidance from deal history, and engagement-grounded forecasting. It integrates with major CRMs and communication tools.
Capabilities
Visit Backstory (formerly People.ai) →- Automatic activity capture
- Deal-risk detection
- Pipeline intelligence
- Engagement-based forecasting
Regie.ai
www.regie.ai
The AI sales engagement platform for modern GTM
Best forGTM and sales development teams that want AI agents to automate prospecting, outreach, and dialing in one platform.
What it doesRegie.ai is an AI sales engagement platform that uses prospecting agents to source leads, enrich profiles, and run personalised multi-channel outreach. It includes an AI dialer and workflow automation that adapts based on engagement and intent signals.
Capabilities
Visit Regie.ai →- AI prospecting agents for lead sourcing and enrichment
- Personalised multi-channel outreach (email, phone, social)
- AI dialer with call prioritisation
- Dynamic workflow automation driven by intent signals
- Unified GTM engagement platform
How to choose
Choose Backstory (formerly People.ai) if you are cros and vps of sales who need defensible pipeline visibility and forecast confidence. Choose Regie.ai if you are gtm and sales development teams that want ai agents to automate prospecting, outreach, and dialing in one platform. Both sit in Sales; the right pick depends on your exact workflow and budget.
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